How Alice & Peg Gives Back
We are SO PROUD to announce that we donate £1 from every single box sold to YoungMinds, one of the UK’s leading charities fighting for children and young people’s mental health. Turning real-life experiences into positive change, they are fighting for a future where all young minds are supported through life, whatever the challenges.
2018 was a particularly special for YoungMinds, marking 25 years since they were established. In that time there has been a much needed shift in the conversation around mental health and, vitally, the crisis in children and young people’s mental health is now widely recognised. Yet, for those who need it, help is still much too difficult to find: 84% of parents of children with mental health problems told YoungMinds they find it difficult to get help for their child. Further still, 76% of parents told YoungMinds that their child’s mental health deteriorated while waiting for support from Child and Adolescent Mental Health Services.